Aches Timelapse

Continuing on from their super successful collaboration in 2018, Original Penguin once again teamed up with street artist Aches to create a larger than life art installation in the window of Arnotts. Featuring Aches distinctive style, their Liffey St window served as the backdrop to showcase Original Penguin’s AW19 collection. Aches original artwork, created exclusively for the campaign was printed on larger than life canvases suspended from the ceiling and framed by the RGB colour spectrum Aches has become synonymous with. To celebrate the collaboration we created a shopping event in Arnotts, where customers could get their hands on coveted OP sweaters and tees screen-printed with Aches tag. On purchase, the items were live-printed in the Arnotts store by Gill & Jill. The super limited edition pieces were wearable works of art that captured the essence of the #OriginalPenguinXAches collection perfectly.