The Challenge
American jewellery label Alex and Ani shared the positive energy in Dublin’s stunning Civic House, South William Street, to launch their collection. Alex and Ani had a brand new and edgier collection for the season dubbed Starry Eyed and Raw. The launch of this exciting collection warranted an original and exciting launch event.
The Approach
With a chandelier made from their famous bangles, a photo booth and projection mapping wowing guests like Vogue and Brian McFadden, Sile Seoige, Glenda Gilson, Karen Koster and Pippa O’Connor, the night was stellar.
The Result
Media Value €105,861
